Home > Content Guidelines
General Guidelines
People come to TwoBeHonest to evaluate and determine the best health insurance
carrier for them. We know that people won’t always agree, but we expect everyone on
the site to treat one another and the platform with honesty and respect. Below are our
general guidelines when using our Platform. Please also read the additional guidelines
below for specific types of content that you might contribute to the site.
- Relevance: Please make sure your contributions are appropriate to the forum.
For example, reviews aren’t the place for rants about political ideologies, a
business’s employment practices, extraordinary circumstances, or other matters
that don’t address the core of the consumer experience.
- Inappropriate content: Colorful language and imagery are fine, but there’s no
place for threats, harassment, lewdness, hate speech, or other displays of
bigotry.
- Conflicts of interest: Your contributions to TwoBeHonest should be unbiased
and objective. For example, you shouldn’t write reviews of your own business or
employer, your friends’ or relatives’ business, your peers or competitors in your
industry, or businesses in your networking group.
- Privacy: Don’t publicize people’s private information. For instance, please don’t
post close-up photos or videos of other patrons without their permission, and
don’t post other people’s full names unless you’re referring to someone who is
commonly referred to by their full name.
- Promotional content: Don’t post promotional material unless it’s in connection
with a TwoBeHonest advertising product and through a Business Account. Let’s
keep the site useful for consumers and not overrun with commercial noise from
every user.
- Post your own content: Don’t swipe content from other sites, users, or
businesses. Write your own copy and only share your own photos and videos.
This also means you shouldn’t use chatbots or other AI tools to create reviews,
including using such tools to draft or revise.
Review Guidelines
The best reviews are personal, passionate, and reflect your consumer experience. They
offer a rich narrative, a wealth of detail, and a helpful tip or two for other consumers.
Here are some additional thoughts for conscientious reviewers:
- Personal experience: We want to hear about your firsthand experience, not
what you heard from your partner or co-worker, or what you saw in the news. Tell your own story without resorting to broad generalizations and conclusory
allegations.
- Accuracy: Make sure your review is factually correct. Feel free to air your
opinions, but don’t exaggerate or misrepresent your experience. We don’t take
sides when it comes to factual disputes, so we expect you to stand behind your
review.
- Demanding payment: Writing a review should be informative and meant to help
the broader TwoBeHonest community. You should not threaten to post or offer to
remove a negative review as a way to extract payment from a business.
- Review updates: Review updates should reflect a new experience or interaction
with the business. Don’t keep posting about the same old story you’ve already
told.